11 Oct 2024

MIS Geo-Marketing Executive at Airtel

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Job Description


Airtel Tanzania PLC wishes to recruit for a BI & Geo Marketing Executive. The role reports to the Head of Planning & Reporting Manager in Marketing Department. The Incumbent will be responsible for responsible to Overall BI management at OPCO level as well as management of site rollout process from site identification, business case, site rollout, post launch analysis and site productivity.

The Role Holder duties will include but not limited to:

1. Streamlining BI – Reports

  • Manage all BI key process across all functions, BI UAT on new reports, Report automation, Report availability and accuracy.
  • Main contact on all BI issues between OPCO, Group & all third parties involved.

2. Timely Report generation and circulation both routine and adhoc

  • Generation and timely circulation of key reports including REC Build up, Daily revenue KPI, Site performance tracker, Regional CWN, rec Waterfall and all adhoc assigned.

3. Market Evaluations for new coverage sites, coverage improvement, Capacity sites and any requested area.

  • Lead the identification and evaluation of potential areas in collaboration with Technical and Business development teams.
  • Prepare all business case for all planned rollout and validate with finance.
  • Responsible for all site rollout input to Finance & Network

4.Tracking & Productivity of new site launches.

  • Monitor site performance and understand reasons for sites underperformance and work with Sales/technical team to implement all the key initiatives planned at site level.
  • Plan and coordinate site launch for ll the planned sites. ( Coverage, Infill & Upgrade.
  • Implement the site offer during launch for all the specific sites category.
  • Implement device sales across all AMB where UCSAF site will be activated.
  • Coordinate the Network audit exercise in all new and underperforming sites.
  • Track the site productivity for all new sites coming on air and on monthly basis.

4. Site diagnosis of Underperforming Sites including sites generating < 7M per month and sites with Smartphone penetration < 20%.

  • Monitor site performance and understand reasons for sites underperformance and together with sales/technical team implement planned activities to improve site performance.
  • Track all 4G sites with smartphone penetration < 15% and work with data/sales team on initiatives to reduce the low smartphone penetration sites.

Academic and Qualifications and Experience:

  • Bachelor of Science, Computer, Electronics or Telecommunications.
  • MBA in marketing (added advantage
  • 2+ years’ experience of in-depth experience in Management information system, data mining and analysis as well as managing GIS application.
  • 2+ years of telecom experience
  • Data base management, script writing and data mining.
  • Skills on GIS application. i.e Map info professional
  • Knowledge of Microsoft Excel and Power Point is essential
  • Excellent planning and Multi-tasking skills
  • Strong analytical skills and problem-solving skills
  • Effective communication and negotiation skills

Competencies and Behavior:

  • Able to operate in a performance driven organization
  • Good organizational and teamwork skills
  • Self-motivated, enthusiastic, energetic
  • Attention to detail
  • Confident, assertive with good negotiation skills
  • Excellent time Management Skills
  • Customer-centric

Only shortlisted candidates will be contacted.

We are an equal opportunity employer and value diversity. We therefore do not discriminate against applicants on the basis of, among others, their race, disability, their race, disability, religion or gender. All employment opportunities are decided on the basis of qualifications, merit and business need

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Method of Application

Submit your CV and Application on Company Website : Click Here

Closing Date : 15th October, 2024.




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