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10 Oct 2024

Manager, Brand & Marketing, BCB at Standard Bank

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Job Description

To implement winning Brand & Marketing (B&M) strategies within the Business & Commercial Banking Segment, that capitalises on market opportunities to acquire and retain clients & enhance segments’ commercial value. To develop, monitor and control consistent messaging across all media channels to build long-term brand equity, deliver on the Country strategic objectives, drive brand awareness and promote Stanbic Bank products and services within Tanzania.

Qualifications

TBC
Experience Required
Marketing & Communications Business Partnering
Brand & Marketing
3-4 years
Demonstrated ability to lead event management with practical experience in conferencing and event marketing management. Experience in leading all Digital Platforms, including the website, ATMs, in-branch videos and all social media platforms to ensure that customers have access to the most up to date information as it relates to products and services.

3-4 years
Experience in advertising, creative briefing, campaign management, and media planning strategies and global best practice.

3-4 years
The role requires an individual with a thorough understanding of effective brand management, ensuring the best public image of the organisation is seen. Understanding of the target customer markets as well as best-platform media channels and touch points. Ability to translate marketing strategies into effective single minded advertising and communication tactics.

Additional Information

Behavioral Competencies:

  • Articulating Information
  • Checking Details
  • Documenting Facts
  • Establishing Rapport
  • Generating Ideas
  • Impressing People
  • Inviting Feedback
  • Managing Tasks
  • Producing Output
  • Providing Insights
  • Team Working
  • Understanding People

Technical Competencies:

  • Brand Management
  • Brand Reputation Management
  • Content Creation and Management
  • Digital Content
  • Project Management (Project Mgmt)
  • Writing and Editing
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Method of Application

Submit your CV and Application on Company Website : Click Here

Closing Date : 15th October, 2024.


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