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4 Jul 2020

Head – Business Development & Marketing at UAP Insurance

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Job Description


Introduction…

– The incumbent will be responsible for:- proactive response to identified business opportunities, providing leadership and direction to the business development and marketing team, leading business acquisition and retention initiatives to ensure achievement of set top-line and profitability targets, driving brand building activities aimed at making UAP Insurance as a world class insurer, readily recognized within Tanzania and the East African region

Minimum Requirements…

  • Business related degree
  • Professional qualification (ACII)
  • 5 years’ experience within the Insurance Industry, 3 of which must have been at Senior Leadership
  • Integrity and ethical values
  • Should be able to exhibit great Interpersonal and communication skills
  • Must be competent in planning and organizing departmental functions with a keen eye and attention to details
  • Uses Microsoft Word, Excel and PowerPoint effectively

Job Specification…

Key Objectivesand Responsibilities

  • Develop and implement a marketing strategy for UAP that is able to foster the achievement of set business goals in respect to top line, profitability, market share, client recruitment etc
  • Develop and implement the advertising, promotion and public relations campaigns to help build UAP’S brand name and image in the market place
  • Grow premium income in line with the business plan and ROE expectations
  • Drive growth, product and sales training among all distribution channels so as to ensure maximum client reach and profitability of the relevant channels at appropriate cost levels including:
    • Direct sales
    • Brokers
    • Agents
    • Banc assurance
    • Digital & Alternative
  • Drive market research that is aimed at identifying new business potential and participate in the development of new products to fill special market niches
  • Set customer care/service standards for the company and monitor to ensure that these are met

Key Results Areas

Business Development

Thefollowing detailed outputs are required from this role:

  • Developand implement a marketing strategy for UAP that is able to foster theachievement of set business goals in respect to top line, profitability, marketshare, client recruitment etc
  • Developand implement the advertising, promotion and public relations campaigns to helpbuild UAP’S brand name and image in the market place
  • Drivegrowth, product and sales training among all distribution channels, including:direct sales, brokers, agents, branches so as to ensure maximum client reachand profitability of the relevant channels at appropriate cost levels
  • Drivemarket research that is aimed at identifying new business potential andparticipate in the development of new products to fill special market niches
  • Setcustomer care/service standards for the company and monitor to ensure thatthese are met
  • Ensurethat subordinates submit accurate, quality and timely business reports and use these to compiledepartmental reports for review by senior management and the Board
  • Ensurethat quality incentive schemes that help to drive the achievement of businessgoals are developed and implemented for staff and agents
  • Monitorcompetitor activity and advise the senior management team onopportunities/threats that are presented by such activities

KeyCompetencies

  • Self-starter
  • Excellentplanning & organization skills
  • Abilityto multitask
  • Excellentcommunication skills both written and verbal
  • Excellentinterpersonal skills
  • Resilient
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Method of Application

Submit your CV and Application on Company Website : Click Here

Closing Date : 15th July, 2020.




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